Businesses all over the world recognise the importance that mobile apps play in the daily lives of consumers. And with well over 1 million apps in major apps stores, the market is becoming more competitive and it’s becoming a challenge for businesses to get found. In the UAE region, where the majority of the population is dependent on technology, the market is really vast. Consequently, there are now a lot of businesses in the UAE that uses service mobile apps to reach out to consumers and get connected with potential buyers. However, in order to compete, it is imperative to understand what really makes a successful service mobile app, even in a vast market like UAE.
Ideally, you need to have an understanding of the key features you need to incorporate into your service app to make it successful. You should know that a service mobile app should be user-friendly and with uncomplicated processes. It should be efficient and effective in answering the needs of users for them to not just download but also make use of it regularly. The success of a service mobile app is not a one-step process but rather a journey that businesses need to understand to provide the best experience to the users/consumers.
10 Key Important Features That Makes a Service Mobile App Successful
Android and iOS Compatible
Position yourself where users from all platforms can reach you by ensuring your app is compatible for both Android and iOS users.
2. The App Should Solve a Problem
No user would download an app that does not help solve a problem for them. Make sure that when you want to develop a service, the app will be of benefit to its users and let them know upfront how it will help to simplify their lives. Ensure that your mobile app has a specific purpose to meet the specific needs of its users.
3. Has Offline Functionality
Most apps rely on internet connection to perform and function. Although this might be the case, it would be to your advantage if your service mobile app has some basic functionalities that users can get access to even without the internet.
4. User Friendly
In all successful service apps, it is the positive experience of a user that really matters. No one would want to waste their time on an app that they can’t understand. After all, it’s purpose to make life easier not complicate it further. Ensure that your app is simple and easy to navigate and understand.
5. High-Performance Level
For a successful service, you would want to make sure your app doesn’t have a poor performance level because to retain users. A negative user experience will cause users to uninstall the app.
The security of users should be guaranteed. Ensure your app security is under constant check so that you don’t run the risk of the user’s private data being leaked.
7. Free To Download and Use
To make sure you give your app the best chance of success when you launch it, keep it free to download and use. By doing so, you will be able to get more people to download the app. No one likes the idea of paying to download an app.
8. App Analytics
This app feature helps you to track app analytics which then allows you to understand your users’ behavior. This helps you to measure the success of your app and get to know how you can make improvements to suit the needs of your users. If you know how your users respond when it comes to using your app you will be able to know how to go about making changes in your app.
9. Communicate with users
One of the features of successful apps is great communication. You want to have feedback from your users. Be interested in what your users have to say about your app. Ensure your app lets users leave behind rates and reviews. However, ensure as well that you reply to them so they know you listen and value their feedback.
10. Has a Marketing Strategy
It doesn’t matter how perfect your app is, if nobody uses it, it won’t be of any use to you or to anyone. Do not make the error of commencing a marketing plan for your app once it gets developed. Make sure to get word out about your service mobile app before you drop the app to build anticipation so users would want to check it out.
Have You Found The Right Service Mobile App For Your Business?
The good news is, we’ve already done all of the hard work so you don’t have to worry about any of these app features for your business. The Khidmeh service mobile app allows thousands of users get access to your services in real time. We’ve taken all the points above and ensure that our service mobile app will serve as a bridge between users and service providers in the most efficient and effective way. Sign up to be a Khidmeh service provider and get access to thousands of new customers immediately.